By combining classic articles with experimental, hybrid content formats, we turn your company updates into newsbreaks that increase customer familiarity and drive traffic. After securing organic coverage in reputable media outlets with strong viral potential – the kind of exposure that builds trust and gets picked up by other publications – we amplify that visibility with a large-scale traffic campaign using specially formatted content designed to appear in Google Discover and Top Stories. This way, your brand stories aren’t just seen, they generate targeted clicks, site visits, and conversions.