\Influencer Marketing
Influencer marketing can either complement your broader PR strategy or take center stage when the stakes are high (like token sales or time-sensitive GTMs). Whether you’re launching a new product, pushing critical updates, or staying top-of-mind in key communities, we deliver custom-built campaigns that generate measurable impact: outreach, visits, conversions, and more. We select creators based on platform, audience, and tone of voice – no generic networks, only tailored matchmaking. All you need to do is approve the budget and final content.
Hand-picking influencers across targeted platforms
Creating briefs and scripts aligned with influencer tone and style
Advising on product-side content strategy during campaigns
Building media plans and negotiating terms
Adapting messaging for authenticity and impact
Managing campaign execution and tracking performance
In this way we helped:
Econia
By strategically leveraging PR that incorporated influencer marketing, we generated buzz for the launch of the blockchain-based mobile game Econia, effectively minimizing PR expenses and decreasing the CPI by 17%.
Icons8
We secured 25 successful influencer integrations (with a 25% response rate) on Twitter and Instagram, generating 500,000 views, a 20% increase in followers, and a 50% rise in conversions for Icons8’s core product and AI illustration generator.
